If there’s one thing I know about the news, it’s that people love restaurant news – what’s opening, what’s closing, what’s even thinking about opening a new location.
And now with social media, it’s even easier to get people the news they’re dying to know about.
Take, for example, a story that broke this week, that Texas Roadhouse is planning to take over the former Ruby Tuesday site in Hummels Wharf. I posted the story on Facebook, and it exploded. It got something like 150 likes.
But that’s not the most impressive stat.
Facebook metrics tracks a stat that indicates how many “shares” a story has. It shares this data on your newsfeed when you like a page to give you an idea of what people with similar interests are talking about. If there’s a really exciting story, sometimes it will have 200 shares.
Here’s the stats that popped up on my newsfeed Friday:
Just goes to show you – sometimes it’s not the investigative, hard-hitting news people want to read…..it’s just as simple as checking zoning applications.